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Loyalty & Marketing
Customer loyalty program - building your fan base
How important is a good loyalty scheme? Global statistics show that loyalty club members visit four times more often and spend 50% more than non-members. Our customer loyalty program uses smart technology to help business owners capitalise on this often underestimated source of profit.
Through 15 years of experience of designing loyalty schemes, we know that most effective and popular system is a card which can be pre-loaded with customer money and/or earn loyalty points for each spend. This system allows establishments to gather member details and offer incentives accordingly. Birthdays, favourite drinks, member-only happy hours and first visits are just a few of the features these cards can offer.
Staying top of mind with your most valued customers
Another important feature of a successful loyalty program is the ability to advertise effectively to your regular customers. With Menumate’s business intelligence reporting we can actively market to your members via email and online networking sites, keeping your business top-of-mind. Member-only specials, birthday wishes and point bonuses help generate a positive image for your establishment and gain a loyal (and profitable) following.
Whether you run a single store or a 50-store chain, the Menumate customer loyalty program can be adapted to any size of operation.
We invite you to read our knowledge base article : Keep 'em Coming - Why Loyalty Systems are Important to Your Business for more information on customer loyalty programmes.
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